We train coaches emotional intelligence leadership skills

so that female athletes thrive in sport and in life.

94% of female executives played sports, yet girls drop out of sports at a rate that is 2-3 times greater than boys.  

HOW CAN WE KEEP GIRLS PLAYING SO THAT THEY CAN RECEIVE THE BENEFITS OF SPORTS AND ULTIMATELY BECOME OUR FUTURE LEADERS?

Research shows that the relationships between athletes and their teammates and athletes and their coaches can impact whether or not a girl will keep playing.  That’s where eiFOCUS® comes in.   We train athletes and coaches to be able to identify their emotions and understand how their emotions affect their performance and their relationships with their team. By strengthening performance on the playing field and strengthening key relationships between athletes and between athletes and coaches, girls become confident, inspired and motivated to keep playing.

Benefits of emotional intelligence

Emotional intelligence leadership inspires and motivates athletes and coaches to be their best on and off the playing field. Some of the big benefits include improvements in:

What is eiFOCUS®?

Emotional Intelligence

It takes more than just technical skills and expertise to be a high performing coach. It takes being able to identify and understand how your emotions affect your performance and your relationships. Emotional intelligence is the ability to be aware of your own emotions, to be conscious of the emotions of your team, and to manage those emotions effectively in relationships-especially when those relationships become difficult.

And it doesn’t mean you are any less competitive. At eiFOCUS®, we believe that coaches can work towards an even bigger win with SWEAT, success with empathy and trust®.

eiFOCUS® trains emotional intelligence so that you can model leadership and create champions in sport and in life.

Train With Us!

  • In Person

    Bring eiFOCUS® to your organization. Strengthen your emotional intelligence skills to motivate and inspire your athletes.

  • Playbook

    Order a copy of our training book, SWEAT, Success With Empathy and Trust. Read the book, put your new learning into action, and then journal your thoughts and reflections right onto the pages.

  • Online Learning

    This online learning is for all coaches.  You will go through all the elements of our training model, SWEAT, at your own speed. You will learn a new skill each week and practice the skill each day of that week.

Coaching for a new kind of win

Check out highlights from our May 2023 in person eiFOCUS® Coach Training. eiFOCUS® was joined by coaches of collegiate and elite female athletes from across sports and organization. Together, we spent three days at the Chula Vista Elite Athlete Training Center building emotional intelligence leadership skills.

Tammy McGregor | 1996 Olympic Gold Medalist, 2000 Olympian, and 2004, 2008, 2012 Olympic Coach

Maureen O’Toole Purcell | Olympic Silver Medalist and Australian National League Coach